Three Ways to Escape to Kaanapali Here in Hawaiʻi, the word aloha means both “hello” and “goodbye,” which perfectly matches the outlook you will embrace while vacationing in Kaanapali, Maui. Here are three top-notch Kaanapali hotels that will have you saying “Aloha/goodbye” to your everyday stress and a hearty “Aloha/hello” to tranquility, romance, and the resort lifestyle. Become an A-List Insider with Aston Hotels & Resorts to Save 10%. Plus, get a free room upgrade, welcome gift and more. Click here for more information. Click here to see how. Tranquil Escape If peace and tranquility are what you are after, Maui Kaanapali Villas offers just what the doctor ordered. Unwind in an uncrowded oasis, a peaceful sanctuary spread across a lovely 11-acre landscape filled with lush, exotic foliage. Accommodations here offer guests ample choices between hotel rooms, studios, and one and two-bedroom suites. And between the resort’s beachfront location, day spa, and fitness center, you won’t run out of ways to re-center. In keeping with the relaxed atmosphere, Castaway Cafe, the resort’s newly renovated restaurant and bar, offers an open air Old Hawaii theme. Though the atmosphere is relaxed, the service isn’t. Having been featured on the Food Channel and has won numerous awards for its wine list, Castaway Cafe has earned a place among favored Maui restaurants. Looking to do some shopping? A free shuttle will take you to the Kaanapali Resort area known for its world-class shops, a whaling museum, restaurants, and entertainment. An added bonus is the complimentary access to Aston’s nearby year-round Camp Kaanapali children’s program. You can leave the keiki (children) in good hands while the adults enjoy some much-deserved retail therapy! Romantic Escape For those with romance on their minds, Aston Mahana at Kaanapali is the ideal escape. Look forward to creating lasting memories during the tropical getaway of your dreams. Hearts will flutter as you wake up each morning to enjoy this luxurious beachfront condominium resort. Custom-furnished oceanfront suites with floor-to-ceiling windows open up to your private lanai with views of the Pacific will take your breath away. Conveniently located near Maui’s Lahaina Town, Whalers Village, and Kaanapali Beach, you can look forward to dressing up and enjoying a night out among the surrounding sights and local nightlife. Or simply tuck in and enjoy each other’s company while sharing dinner and a glass of wine in the warm glow of a magical Maui sunset. Resort Escape
54 Statistics And Trends That Will Shape Digital Marketing Strategy 1.) In 2017, TV ad spending will total $72.01 billion, or 35.8% of total media investments in the US. Meanwhile, total digital ad spending will equal $77.37 billion, or 38.4% of total ad spending. (Source: eMarketer.) 2.) Google and Facebook dominate the digital advertising space with a combined share of 57.6%. Nearly .60¢ of every dollar spent in the digital space goes to these two companies. (Source: Visual Capitalist.) 3.) The cost of digital advertising is rising 5x faster than inflation in the U.S., and 71% faster than the cost of TV ads. (Source: ADI.) 4.) The average click-through rate (CTR) for display ads is 0.06%. (Source: HubSpot.) 5.) Native ads are viewed 53% more than banner ads. (Source: HubSpot.) 6.) The CTR for native ads is more than double regular display ads — 0.33% for mobile, and 0.16% desktop. (Source: Business Insider.) 7.) A delay of one second in landing page response time can result in a 7% drop in conversions. (Source: Kissmetrics.) 8.) Consumers who are retargeted in digital channels are 70% more likely to convert. (Source: HubSpot.) 9.) Usage of online ad blockers has increased 30% in the last year, and ad blocking on mobile devices has surged 90% year-over-year. (Source: PageFair.) 1o.) 18% of online users in the US have installed ad blockers. (Source: PageFair.) 11.) There are over 300 million mobile devices and 236 million desktop devices that currently have ad blocking software installed. (Source: PageFair.) 12.) Ad fraud will likely to exceed $50 billion globally by 2025, second only to the drug trade as a source of illegal income. (Source: World Federation of Advertisers.) 13.) In October 2016, web browsing on mobile devices overtook desktop browsing. (Source: StatCounter.) 14.) As of May 2015, more Google searches take place on mobile devices than on desktops in the US. (Source: Google.) 15.) Marketing in the mobile channel now makes up 21% of online spending, up from a mere 4% in 2010. (Source: comScore.) 16.) 61% of users are unlikely to return to a mobile site they had trouble accessing, and 40% visit a competitor’s site instead. (Source: Google.) 17.) 84% of mobile marketers believe they’re providing a positive experience. Less than half of consumers report their experience was positive. (Source: Unlockd.) 18.) 83% of mobile users say that a seamless experience across all devices is very important.